Our integrity and credibility are everything. That’s why our mentors cannot just pay to be featured on genConnect.com. We are more discriminating than that.
At genConnect.com, our recommendations and content are the essence of our brand. So, in order to provide quality information, news and tools in a timely manner to our visitors, the genConnect.com content police, our editorial staff, make content decisions that are exclusive of our advertising goals. The following advertising policy is in force on genConnect.com:
We maintain complete editorial independence with respect to our content in every circumstance. We do not permit advertisers or other third-party sponsors to make changes to content, or to introduce biased content into the design of any of our sections. Bottom line, you cannot just pay to be featured on genConnect.com.
While genConnect.com permits advertising on our site, we do not allow outside advertisers to affect the mentor choices, content choices, quality or accuracy of information on our site, and we maintain a stringent policy of editorial independence. So, we clearly identify all advertisements, sponsorships, and sponsor-related material.
Our editorial staff also discriminates on what products, mentors and content to feature and link to. We will not provide or sell any information to a third party that our editors would not deem of value to our users or would enhance their lifestyles. Nor would we sell our subscriber base ever… it’s the precious lifeblood of our genConnect community and we live to protect it.